Complete Online Shopping By Taking Down Customer Orders


More and more people are shopping online. Don’t believe us? Then maybe you’ll believe a report released by consulting firm Accenture a few days ago that estimates around 65 % of U.S. will be browsing and doing research about holiday purchases online. With this in mind, isn’t it time you consider putting up that order taking contact center service?

You see, while the 500 respondents to the online survey done last September say that most of them want to get an idea of what they’ll be ordering before they actually step into the store to buy it. And who among us hasn’t done this at one point in time, when buying shoes, a home, or that shiny new SUV? These shoppers are just letting corporate America (and the rest of the world, for that matter) know about it.

So why deploy the order taking team to try and cash in on those online browsers, you ask? Read the survey more closely and you’ll see most say that they want to touch and feel the product. But read between the lines and you may likewise note that the reason they could be doing online research beforehand is because they want to avoid the holiday crowd while getting personal with that dress. And with their own personal order taker on standby at the other end of the live chat portal, they can.

They can ask all the questions they want, without worrying that there are other people waiting for their turn (well, there are, but there’s a team of agents to handle that). Moreover, they have the luxury of ordering the dress, pair of loafers, or smartphone right there and then. Should they wish to avoid shipping charges (which most do), opting to pick up their purchase at their nearest branch can also be arranged. All that’s needed is for them to go there and claim it—no need to fall in that long line.

So go ahead and cash in on those numerous online browsers-cum-hopeful-shoppers. Make life easy by putting that order taking service in place and you could likewise be a happy camper pretty soon.

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